Win/Loss Ratio: Definition, Formula, and Examples in Trading (2024)

What Is the Win/Loss Ratio?

The win/loss ratio for traders is the total number of winning trades compared to the total number of losing trades in a specific period of time, such as a trading session.

It does not take into account how much was won or lost, but simply the number of trades that made money versus the number of trades that lost money.

The win/loss ratio is also known as the success ratio.

Key Takeaways

  • The win/loss, or success ratio, is a trader's number of winning trades divided by the number of losing trades.
  • The win/loss ratio can indicate how many times a trader will have successful, money-making trades relative to how many times they'll have money-losing trades.
  • The win/loss ratio doesn't take into account the amounts of money that trades made or lost.
  • Traders can use the win/loss ratio to rate the success of a trading strategy.
  • The win/loss ratio and the win rate (wins/total trades) can be used to determine the probability of being profitable.

The Formula for the Win/Loss Ratio

Win/lossratio=WinsLosses\text{Win/loss ratio} = \frac{\text{Wins}}{\text{Losses}}Win/lossratio=LossesWins

The win/loss ratio can also be stated as winning trades : losing trades.

What the Win/Loss Ratio Can Tell You

The win/loss ratio is used mostly by day traders to assess their daily wins and losses from trading and as a way to gauge the success of the trading strategy that they used.

For example, if the win/loss ratio shows more wins than losses, then they might continue using their current strategy, all other things being equal. If the ratio shows more losses than wins, they might review and fine-tune their trading strategy to address why they had those losses.

The win/loss ratio is often used with the win rate, which is the number of trades that make money out of the total number of trades conducted. Together, the win/loss ratio and the win rate can help traders understand the probability of their trading being profitable.

How to Interpret a Win/Loss Ratio

  • A win/loss ratio of more than 1.0 means that a trader had more winning trades than losing trades.
  • A win/loss ratio of less than 1.0 means that a trader had more losing trades than winning trades.
  • A win/loss ratio equal to 1.0 means that a trader had the same number of winning trades as losing trades.

Active traders should make it a habit to regularly review their win/loss ratios, risk/reward ratios, and win rates to stay on top of their trading efforts and avoid losing too much money. Essentially, win/loss ratios and win rates can alert you to how often you are winning or losing money on your trades.

Example of the Win/Loss Ratio

Assume that you made a total of 30 trades, of which 12 were winners and 18 were losers. This would make your win/loss ratio 12/18, which equals 0.67. Such a ratio means that you are losing 67% of the time. Using the benchmarks above, .67 is less than 1.0 and an indication of a less-than-winning strategy.

Along with that figure, the win rate, or probability of success, is 12/30, or 40%.

Incorporating the Risk/Reward Ratio

The risk/reward ratio indicates the profit potential of a trade relative to its loss potential. The profit potential of a trade is determined by the difference between the entry price and the targeted exit price (at which a profit will be made).

The trade is executed using a stop-loss order set at the target exit price, and the profit is determined by the difference between the entry point and the stop-loss price.

For example, a trader purchases 100 shares of a company for $5.50 and places a stop loss at $5.00. The trader also places a sell limit order to execute when the price hits $6.50. The risk on the trade is $5.50 - $5.00 = $0.50, and the potential profit is $6.50 - $5.50 = $1.00. The trader is, thus, willing to risk $0.50 per share to make a profit of $1.00 per share after closing the position.

The risk/reward ratio is $0.50/$1.00 = 0.5. In this case, the trader’s risk is half of his potential payoff. If the ratio is greater than 1.0, it means the risk is greater than the profit potential on the trade. If the ratio is less than 1.0, then the profit potential is greater than the risk.

Together, the win/loss ratio and the risk/reward ratio can provide a trader with a good idea of their trading success and risk profile. For example, these ratios can help them determine whether they should temporarily stop trading due to lack of successful trades and financial losses or keep trading based on positive results.

In addition, having a high win rate (again, winning trades/total trades) doesn't necessarily mean a trader will be successful or even profitable if the risk-reward ratio is very high. And a high risk-reward ratio may not mean much if the win rate is very low.

Limitation of the Win/Loss Ratio

Although the win/loss ratio is used to determine the success rate and probability of future success of stock traders, it is not very useful on its own because it does not take into account the monetary value won or lost in each trade.

For example, a win/loss ratio of 2:1means the trader has twice as many winning trades aslosing. Sounds good, but if the losing trades have dollar losses three times as large as the dollar gains of the winning trades, the trader has a losing strategy.

What Does the Win/Loss Ratio Imply?

The win/loss ratio can indicate performance success as a trader and a probability of future success. It can also point to the effectiveness (or lack thereof) of trading strategies.

Is a High Win/Loss Ratio Good?

Generally, yes. It means that there were more trades that made money than trades that lost money. Bear in mind, though, that it says nothing about the amounts of money made or lost. For instance, you may have 15 winning trades and five losing trades for a positive win/loss ratio of 3.0. However, those five losing trades may have cost you more than the 15 winning trades made you.

What Is the Win/Loss Ratio if I Have Zero Losses?

In such a case, you wouldn't bother to calculate a win/loss ratio (or any other ratio) because dividing a number by zero results in an undefined result.

The Bottom Line

For traders, the win/loss ratio compares the number of trades that made money to the number of trades that lost money in a given trading session. It has nothing to do with the amount of money made or lost by those trades.

It's used by traders to get an idea of the success of their trading efforts for that session, which, in turn, can help them decide whether to stick with a particular trading strategy or devise a new one.

Win/Loss Ratio: Definition, Formula, and Examples in Trading (2024)

FAQs

Win/Loss Ratio: Definition, Formula, and Examples in Trading? ›

Example of the Win/Loss Ratio

What is an example of a win loss ratio? ›

The win-loss ratio is calculated as the percentage of won opportunities over lost opportunities. For example, if your team had 3 won opportunities and 7 lost opportunities, the Win-Loss Ratio is 42.8% (3 / 7 = 42.8%).

What is the win loss ratio in trading? ›

The win/loss ratio is a measure that calculates the ratio of the number of won opportunities to the number of lost opportunities in trades. It focuses on the number of wins and losses rather than considering the monetary value of each win or loss.

How do you calculate wins to losses ratio? ›

How to Calculate Win to Loss Ratio. You don't need a winning percentage calculator to determine your win loss rates. All you need to do is divide the number of opportunities you've won or converted by every lost opportunity. However, you should only count a completed deal or those with definitive outcomes.

How do you calculate the win ratio? ›

The win ratio is the total number of winners divided by the total numbers of losers.

What is an example of a win lose strategy? ›

An example of Win-Lose negotiation is when a supplier quotes a high price for a product or service, and the buyer negotiates for a lower price. In this scenario, the supplier is looking to win by securing a higher price for their product or service, while the buyer is looking to win by securing a lower price.

What is a good win ratio? ›

Defining a good win rate depends on your company, niche market, and product. However, a rate of over 60% is considered a strong indicator that you have efficient and effective sales strategies. Some industries might have lower success rate expectations because of the size and complexity of the target market.

What is the formula for trading loss? ›

This total price, for the purpose of this example, can be considered the original purchase price. To calculate your gain or loss, subtract the original purchase price from the sale price and divide the difference by the purchase price of the stock. Multiply that figure by 100 to get the percentage change.

What is the best win loss ratio? ›

The general lessons on win-loss ratios are: A 40% win-loss ratio is a good performance. A higher win-loss ratio is achievable with target customers, providing you have established a good relationship.

What is the win loss method? ›

The definition of business win/loss analysis is the process of proactively understanding and influencing factors that contribute to your sales team's ability to win new business opportunities. It's necessary for becoming more effective at winning customers and reducing the amount of customer churn.

How to interpret a win ratio? ›

The ratio of the wins over losses in the treatment group is called the win ratio. The treatment is beneficial compared to the control if the win ratio is greater than 1.

What is 1.5 win loss ratio? ›

Mathematical Explanation of Win/Loss Ratio

For instance, if an investor makes 100 trades, 60 trades are profitable, while 40 are not, the win/loss ratio would be 60/40 or 1.5. This means the investor is winning 1.5 trades for every losing trade.

Why is win loss ratio important? ›

Effective win-loss analysis helps companies identify and prioritize critical product gaps, enhance sales training and performance, improve marketing effectiveness, and build strategic alignment.

What is the formula for loss percentage? ›

What is the Profit and Loss Percentage Formula? The formula to calculate the profit percentage is: Profit % = Profit/Cost Price × 100. The formula to calculate the loss percentage is: Loss % = Loss/Cost Price × 100.

What is the difference between win rate and win ratio? ›

A sales win rate is the percentage of closed-won deals against the number of deals lost. In contrast, a sales close rate, also known as the win ratio, is the percentage of closed-won deals against the total number of sales opportunities closed (won or lost).

What is the best loss ratio? ›

With all that in mind, many companies consider a loss ratio between 60% and 70% to be acceptable. That gives them enough leftover to pay expenses and set aside reserves. The acceptable loss ratio does, however, vary wildly from company to company.

What is a win loss statement? ›

What is a Win/Loss Statement? A Win/Loss statement is a report that provides an estimated play (amount of money that is won and loss) for the calendar year based when a Players Club card is properly inserted into the gaming device during play.

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